ITALCOSMETICI SRL
Bouncy Bubble Blush
A jelly-textured blush that’s formulated with a plethora of skin care ingredients. Among them is peony root extract, which reduces fine lines and wrinkles; hyaluronic acid, for anti-aging benefits; Centella asiatica extract, to boost collagen production; and Myrciaria dubia, or camu camu fruit extract, Aureobasidium pullulans ferment extract, and glycerin, which together act as anti-pollution, antioxidant, and anti-inflammatory actives and as wrinkle minimizers. The blush boasts a transformative texture, so it’s bouncy as it’s applied, and then creates a “sliding” texture on the cheeks. Its color is buildable, and it leaves a matte finish on the skin. The formula is also Sephora Clean, vegan, and cruelty, gluten, and paraben-free, and is composed of 85% natural origin ingredients.
Booth#: P17 Section: Cosmopack
This product is a finalist in the category Make Up, Skin Care, Hair Formula of Cosmoprof India Awards 2023
Product Tagline
A jelly-textured blush that’s formulated with a plethora of skin care ingredients. Among them is peony root extract, which reduces fine lines and wrinkles; hyaluronic acid, for anti-aging benefits; Centella asiatica extract, to boost collagen production; and Myrciaria dubia, or camu camu fruit extract, Aureobasidium pullulans ferment extract, and glycerin, which together act as anti-pollution, antioxidant, and anti-inflammatory actives and as wrinkle minimizers. The blush boasts a transformative texture, so it’s bouncy as it’s applied, and then creates a “sliding” texture on the cheeks. Its color is buildable, and it leaves a matte finish on the skin.
The formula is also Sephora Clean, vegan, and cruelty, gluten, and paraben-free, and is composed of 85% natural origin ingredients.
Product Description
A soft and elastic texture that bounces with your fingers, highly pigmented and extremely sliding on your cheecks. Its bouncy nature obtained through a specific jellification of the water phase makes this product innovative, irresistible and unique. This hybrid texture not only provides a buildable and intense mat finish that lasts all day, but it also works as a caring treatment thanks to its active ingredients: PEONY ROOT EXTRACT and JALURONIC ACID antiaging, CENTELLA ASIATICA EXTRACT smoothing and elasticity, Myrciaria Dubia Fruit Extract (and) Aureobasidium Pullulans Ferment Extract (and) Glycerin antipollution, wrinkle minimizers, antioxidant and anti-inflammatory.
Claims & Benefits
Bouncy Bubble Blush keeps up with the latest make up trends that require a healthy and bonne mine final look and promote blush in every “shape” and “shade”. The innovation stands with its jelly mousse and unique texture: you will live a sensorial experience by just touching it, your finger will bounce and bounce and then you will be surprised by its fresh and sliding application; in the end you will be amazed by the final shade on your cheeks. The active ingredients at functional percentage make this hybrid texture an ally for your skin.
Technical Details
Unique and hybrid texture enriched with the following active ingredients at funztional percentage: PEONY ROOT EXTRACT that optimizes the way skin cells function, reducing fine lines and wrinkles, JALURONIC ACID with its well-known antiaging properties, CENTELLA ASIATICA EXTRACT that boosts collagen production, increasing the smoothness and elasticity of the skin, Myrciaria Dubia Fruit Extract (and) Aureobasidium Pullulans Ferment Extract (and) Glycerin that works as antipollution, wrinkle minimizers, antioxidant and anti-inflammatory. The formula is Sephora Clean, worldwide compliant, vegan, cruelty, gluten and parabens free with 85% of NATURAL ORIGIN INGREDIENTS (in compliance with ISO 16128 guidelines)
Launch Date
06/01/2023
Price List
N/A
Website or Main Social media
www.italcosmetici.com; www.linkedin.com/company/italcosmetici; www.instagram.com/italcosmetici/
What sets your product apart and why is it innovative?
Bouncy Bubble Blush stands at the forefront of the latest makeup trends, delivering a radiant and healthy complexion while embracing blush in all its diverse "shapes" and "shades." What sets this product apart is its innovative jelly mousse and distinctive texture. The moment you touch it, your finger experiences a delightful bouncing sensation, culminating in a refreshing and smooth application that surprises with its unique feel.This revolutionary formula goes beyond mere aesthetics. Enriched with carefully chosen active ingredients at functional concentrations, Bouncy Bubble Blush not only enhances your appearance but also nurtures your skin. The inclusion of Peony Root Extract optimizes skin cell function, reducing the appearance of fine lines and wrinkles. Hyaluronic Acid, renowned for its anti-aging properties, contributes to a youthful complexion. Centella Asiatica Extract stimulates collagen production, promoting skin smoothness and elasticity.
To further elevate its skincare benefits, the formula incorporates Myrciaria Dubia Fruit Extract, Aureobasidium Pullulans Ferment Extract, and Glycerin. This trio acts as a potent combination, offering antipollution effects, minimizing wrinkles, and providing antioxidant and anti-inflammatory properties.
How do you promote your product on multiple channels?
Our multi-channel marketing strategy includes promoting our innovative textures through videos and photos sent via newsletter to our clients and prospects. We like to keep our public informed on our latest innovations and development publishing informative contents on our social media pages, such as Linkedin and Instagram. We also attend beauty exhibitions all over the world where we introduce our products with the support of marketing materials, such as brochures, presentations, leaflets and free samples. In this case, we wanted to highlight the incredible sensoriality of this texture, which can be easily understood by a video of few seconds. However, to better promote our textures, we invite our clients to come to the office and test them in person or we send them samples and fix a videocall to talk about the latest innovation.
How does your product meet the evaluation criteria of its category?
Innovative soft and elestic texture keeping out with the new make up trends. Moreover hybrid texture will take care of your skin thanks to the active ingredients added at functional percentage.Our idea of sustainability is also pursued by the selection of a glass packaging, which can be easily recycled and has a low environmental impact.